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Amazon.com: Customer Equity: Building and Managing Relationships As Valuable Assets: Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas: Books
http://www.amazon.com/Customer-Equity-Building-Managing-Relationships/dp/0875847641
Customer Equity is the Net Present Value of a customer from the perspective of a supplier. It can - and should - also include customer goodwill that is normally not expressed in ...
http://en.wikipedia.org/wiki/Customer_equity
Customer Equity provides a unifying framework and practical tool set for measuring, managing, and maximizing companies' most critical asset: customer relationship value.
http://www.customerequity.com/customer_equity.html
Amazon.com: Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy: Roland T. Rust, Valarie A. Zeithaml, Katherine N. Lemon: Books
http://www.amazon.com/Driving-Customer-Equity-Reshaping-Corporate/dp/B0000645WM
Customer Equity: Building and Managing Relationships as Valuable Assets: Robert C Blattberg, Gary Getz, Jacquelyn S Thomas: Amazon.co.uk: Books
http://www.amazon.co.uk/Customer-Equity-Building-Managing-Relationships/dp/0875847641
Customer-centricity will be the building block of successful enterprises of tomorrow. It will be one of the key levers that will drive their business growth and allow them to ...
http://www.cequitysolutions.com/
Instead of throwing technology at call centers and expecting change and lower costs, use CRM, CEM, and social networks to drive revenues.
http://customerequitymanagement.ning.com/
Attention analysts! In Customer Equity: Building and Managing Relationships as Valuable Assets lies a new standard for measuring company success.
http://hbswk.hbs.edu/archive/2364.html
You are the CUSTOMER then get some EQUITY now you are the OWNER!!! Join CustomerEquityOwner.com as soon as construction is complete. Thanks for stopping by.
http://customerequityowner.com
Everything you need to know about Customer Equity -- Basic Resources, Media, News & Blogs, Opinion & Discussion, Shopping, People & Community
http://www.kosmix.com/topic/Customer_equity
Customer equity, the fix for modern marketing. An article by Kevin Clancy about customer equity optimization.
http://www.copernicusmarketing.com/about/customer_equity.shtml
Lance A. Glasser 2007-2008 . All Rights Reserved. How much is a company worth? What is its ?proper? market capitalization? After adjusting for debt, receivables, etc., one ...
http://www.lanceglasser.com/Business/customer%20equity.html
allaboutbranding provides extensive resources and opinions on branding - including brand development, management and communications.
http://www.allaboutbranding.com/index.lasso?article=368
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